Reasons Why You Should Have a Google Virtual Tour for Your Business

1. Your Competitors Probably Don’t Have One

As a businessperson, you’re always trying to find ways to outsmart and outperform your competitors. Again, if you’re a small, local bakery, and you’re competing against other bakeries in town, you want to find ways to give yourself an edge—you want your digital presence to be better than other bakeries. It’s uncommon for companies to have such thorough information about their business online, so take the time to create a Google Virtual Tour, since your competitors probably didn’t.

2. Customers Will Know What to Expect

You know the feeling of having to go to a new place, but not quite knowing what to expect. It can be anxiety-inducing, and many customers feel more accommodated when they can look at what your business comprises before they even leave the house. For example, customers can see where to park, where to find what they’re looking for in-store, and more, and they don’t have to leave their couch to do so.

3. It Makes You Look Credible, Caring, and Professional

The more attention you give your company’s online presence, the more customers are going to trust you. Don’t create a Google profile that’s just okay. Instead, create a Google profile that links to a Google Virtual Tour. Your customers will see that you’re invested in them because you’ve taken the time to create a high-quality tour of your facilities. Not only that but it will also legitimize your business to Google and help improve your local search positioning.

4. You Can Market Yourself Better

To gain a larger audience, and in turn, more customers who make purchases, you need to properly market yourself. Whether you post flyers or social media posts with links to your Google Virtual Tour, visitors go to directly to your Google page, or you increase traffic to your website by linking your Google Virtual Tour, you’ll see more people coming to your website when you have a Google Virtual tour available to visit. It also helps your SEO making your website “stickier,” which means visitors will spend more time on your site and demonstrate Google that there is more interest. Once again, improving your search rankings.